Monica Salazar

Losing customers with limited English?

Turn customers who speak limited English into loyal business.

Customers, members, and employees with limited English shouldn't cost you business. I give you a shortcut to the solution that fits, and nobody has to become fluent first.

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Trusted & featuredPress · Chamber of Commerce

Featured on BBC and Chicago Tribune, and member of the Chamber of Commerce

The hidden cost

They nod. They don't ask. They don't take action.

You already translate flyers, hire bilingual staff or use apps. That helps. But people still leave without asking the question that would have made them buy, sign up or come back. That's business you never see.

Track record

Team members working together during a hands-on training session

Stronger leaders, better culture.

The language and leadership training I've provided to manufacturing companies with a multicultural workforce has resulted in better culture, communication, and accountability on the floor.

Monica guiding participants through a workshop at a conference table

Trust where there was none.

At a nonprofit, Hispanic families barely knew the organization. I built a financial self-sufficiency pathway for them, brought in participants, gathered resources, and built partnerships within the community. Families came to trust the organization and sent others by word of mouth.

Money workshop participants smiling and holding up calculators

Better money decisions.

I've coached people from more than 20 nationalities 1:1 in the area of money. I've learned the cultural side of money, and also how universal money behavior is: in every culture, money carries importance and a heavy emotional component.

Monica with a large group of smiling workshop participants
Monica leading a workshop discussion with participants
Monica presenting in front of a slide about connecting with people
Monica guiding a training session with professionals around a table
Monica teaching at a flip chart

A shortcut to your solution

I look at your situation and bring you what fits.

01

Custom-made language classes, at any level

Industry-specific and built around the words your people use on the job, with your customers, members, or team.

02

Translation tools

I know the options and work with partners I trust, so you can make an informed decision about what fits.

03

The human side of the conversation

Training for when language and emotions are intertwined: money, health, bad news, or a hard decision at work.

You bring the problem. I bring the solution.

You bringThe problem

Money left on the table and lost opportunities due to language or cultural barriers.

I look closely atYour situation

Who you serve, what's getting in the way, and how to fix it.

SolutionI build it with you

Custom classes and training for your people.

SolutionI connect you to it

Trusted partners and tools that already do it well.

Who I work with

Built for the people
you want to serve

Credit unions

A community class, presented by your credit union, that brings in new Spanish-speaking members with limited English.

Book a call

Healthcare

For organizations serving patients and families with limited English who are also new to the system.

Book a call

Employers

For teams with limited English, many cultures, and strong accents. Clearer training and good people who stay.

Book a call
Book a 30 minute fit call

Your next step

Wherever you are, start here

Ready?

Book a fit call

A 30-minute call to see if working together makes sense. You tell me what's happening with your customers or team. If I can help, I'll show you what it would look like and the investment. If I'm not the right fit, I'll tell you, and point you to someone better if I can.

Book a fit call

Pick a time on my calendar.

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Language in the Marketplace

Short, useful tips for doing business with customers who speak limited English.

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About

Hi, I'm Monica

What I bring to your table:

Tap a role to learn more.

Portrait of Monica Salazar smiling outdoors

I know what it feels like to stand in an office and not be sure who you can talk to, or how. My work lives at the intersection of language, culture, and the marketplace.

Community service: In my weekly open ESL class for adults, I have the joy of connecting Hispanic learners from the USA and Latin America with native speakers, teaching language and culture in a way that fits busy lives.

My passportTap a stamp

I've coached people from more than 20 nationalities 1:1 in the area of money, learning about the universal and culturally-specific aspects of a person's money mindset and behavior.

Monica Salazar smiling, holding a microphone

Let's see if we're a good fit

A 30-minute call to see if working together makes sense. You tell me what's happening with your customers or team. If I can help, I'll show you what it would look like and the investment. If I'm not the right fit, I'll tell you, and point you to someone better if I can.

Book a 30 minute fit call

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