Monica Salazar, Language in the Marketplace

Serving or hiring people with limited English?

Earn their loyalty as members, patients and teams.

I help your credit union, healthcare organization or company build trust with programs that carry your name.

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Trusted & featuredPress · Chamber of Commerce

Featured on BBC and Chicago Tribune, and member of the Chamber of Commerce

The hidden cost

They nod. They don't ask. They don't come back.

You already translate flyers, hire bilingual staff or use apps. That helps. But people still leave without asking the question that would have made them buy, sign up or come back. That's business you never see.

Track record

Multicultural manufacturing team in a language and leadership training session in Indiana

Training teams inside Indiana companies.

The language and leadership training I've provided to manufacturing companies with a multicultural workforce has helped teams from different cultures work as one: team leaders give instructions people understand, workers speak up when something's wrong, and everyone owns their part on the floor.

Bilingual community whiteboard at a Hispanic outreach event, with answers in Spanish and English about Latin American culture

From distant to trusted.

At a nonprofit, Hispanic families barely knew the organization. I built a financial self-sufficiency pathway for them, brought in participants, gathered resources, and built partnerships within the community. Families came to trust the organization and sent others by word of mouth.

Monica Salazar with participants of an intercultural money workshop

Better money decisions across cultures.

I've coached people from more than 20 nationalities one on one on money. They leave with a budget they can follow, a plan to pay down debt, savings goals, and the confidence to open accounts and ask their bank or credit union the right questions. In every culture, money carries weight and emotion, so I start there.

Monica Salazar leading a bilingual workshop discussion with participants
Monica Salazar presenting on connecting with Spanish-speaking customers
Monica Salazar leading cultural communication training for professionals
Monica Salazar teaching an ESL and culture class at a flip chart

A shortcut to your solution

I look at your situation and bring you what fits.

01

Community programs with your name on them

Short, practical classes branded for your organization, built around the words and concepts people need with you. They get to know your name, your people and your place, and they come back.

02

Language in the marketplace, covered

If it's not something I do, I'll find someone I trust who does it well, from translation tools to Hispanic marketing.

03

The human side of the conversation

Training for when language and emotions are intertwined: money, health, bad news, or a hard decision at work. This includes helping staff talk with people through a translation device.

You bring the problem. I bring the solution.

You bringThe problem

Money left on the table and lost opportunities due to language or cultural barriers.

I look closely atYour situation

Who you serve, what's getting in the way, and how to fix it.

SolutionI build it with you

Custom programs and training with your name on them.

SolutionI connect you to it

Trusted partners and tools that already do it well.

Who I work with

Built for the people
you want to serve

Credit unions

A free community program, presented by your credit union. People with limited English learn the words they need to use your services, meet your staff, and become members who trust you.

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Healthcare

Help patients and families with limited English feel confident in your care, and train staff to connect with them, even through a translation device.

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Employers

Build trust and loyalty with a team that speaks limited English. Clearer instructions, people who speak up, and good people who stay.

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What participants say

From anonymous surveys at the end of my classes and trainings.

“Me gusta la dinámica de la enseñanza porque nos pone en contexto de la vida real, que nos ayuda de gran manera para hablar el idioma.”

I like the teaching style because it puts us in real-life situations, which helps us a lot to speak the language.

“Está muy bien la opción de retarnos a participar e invitar a personas con distintos acentos, ayuda.”

It’s great that you challenge us to participate and invite people with different accents. It helps.

“Me ayudó a ver el liderazgo desde una perspectiva diferente. Me gustó mucho la interacción de la capacitadora con el grupo.”

It helped me see leadership from a different perspective. I really liked the interaction of the trainer with the group.

Your next step

Wherever you are, start here

Ready?

Book a fit call

A 30 minute call to see if working together makes sense. You tell me what's happening with your members, patients or team. If I can help, I'll show you what it would look like and the investment. If I'm not the right fit, I'll tell you, and point you to someone better if I can.

Book a fit call

Pick a time on my calendar.

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Language in the Marketplace

Short, useful tips for doing business with people who speak limited English.

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About

Hi, I'm Monica

Monica Salazar, founder of Leverage Lingo LLC

What I bring to your table:

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I know what it feels like to stand in an office and not be sure who you can talk to, or how. I'm the go-to person for language in the marketplace. When language gets in the way of business, I'm the person you call.

Community service: In my weekly open ESL class for adults, I have the joy of connecting Hispanic learners from the USA and Latin America with native speakers, teaching language and culture in a way that fits busy lives.

My geographyTap a stamp

Every stamp is a place that taught me something about how people trust, decide and do business.

Monica Salazar speaking at an event, holding a microphone

Let's see if we're a good fit

Pick a time that works for you. We'll talk about what's happening and see if I can help.

Book a fit call

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